So we all know almost every country has their own version of America's Got Talent. We also know that there is a significant portion of the participants come out with some ridiculous performance which in their view is "talent". Also, quite a lot of accidents happen during the talent shows.
This video has been circulating around in the internet for a while. The footage is apparently from Russian Talent Show and the participants are from Ukraine.
Poor guy!
However, it turns out that the video is actually a part of a marketing campaign for some energy drink. I still haven't convinced that is a staged video, or else it is a pretty darn good visual graphic job. Anyway, the point is that viral videos are increasingly being used for marketing purposes and so far these campaigns are doing good job to reach its audience and target the market. It is cost efficient, it is fresh, and it reaches the mass market. Therefore, in the future, we expect to see more of this kind of videos and there are some serious money to be made for people who can utilize the opportunity.
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